The Personal Story Paradox

Paradox: a seemingly absurd or self-contradictory statement or proposition that when investigated or explained may prove to be well founded or true – Oxnard dictionaries

Some examples of a paradox are:

• You can save money by spending it.
• I know one thing; that I know nothing.
• This is the beginning of the end.

In chiropractic communication, there are paradoxes as well. One of them comes built into a question that I get from Chiropractors all over the world?

“If the secret of public speaking is to make my talks about the audience, why should I spend time talking about myself? Why should I tell my story?”

That is a paradox and a valid concern. In this video, you will discover the answer to this question and the secret to effectively and persuasively share your personal story during talks.

Here is the video

Don’t speak to inform, speak to transform

Roberto